She Runs x Dubai Active: Powering a Movement for Women, Wellness, and Community
A Partnership that unites two leading fitness platforms, ahead of She Runs 2025 at Expo City Dubai on November 9
Dubai, UAE – October 2025 – Two of the UAE’s leading wellness movements – She Runs and Dubai Active – are joining forces in a partnership to empower women, inspire movement, and celebrate community in association with Dubai Fitness Challenge 30×30.
The collaboration brings together She Runs 2025, the UAE’s most inspiring women’s running event, and Dubai Active, the region’s largest health and fitness exhibition, in a shared mission to elevate women’s wellbeing and leadership through sport.
Uniting Voices for Connection and Change
Taking place at Expo City Dubai, a strategic partner, on November 9, She Runs 2025,organised by Plan b Group, marks its 12th year with the rallying call “For Voices. For Connection. For Change.” Supported by the Dubai Sports Council, the event invites thousands of women and girls to move together in a day of wellness, inclusion, and empowerment.
As part of this year’s partnership, Dubai Active will spotlight She Runs Community Champions across its Industry Talks, Youth Programme, and Studio Sessions, giving these inspiring women and girls the platform to share their journeys and motivate others to lead change through connection.
She Runs Community Champions at Dubai Active – Programme Schedule
Location: Dubai Active, Dubai Exhibition Centre
Dates: October 24-26, 2025
She Runs Community Champions at Dubai Active — Official Timetable
Venue: Dubai Exhibition Centre, Expo City Dubai
Dates: Friday–Sunday, 24–26 October 2025
Show Hours: 10:00 AM – 7:00 PM daily
Friday, 24 October — Dubai Youth Programme
- Ava Hall, Atiqa Mir, Laila Labib
10:30 AM – 12:30 PM | Interactive Q&A with students
Friday 24th October – Future Wellness Summit
- Medcare: Fireside Chat with Medical Doctor from Everwell | 4pm- 4.30pm | Supplements to Cell Therapies, What is Next-Gen Interventions for Longer Living
Saturday, 25 October — Yoga & Pilates Studio
- Sanjana Kaur
2:00 PM – 4:00 PM | Yoga workout with the UAE’s Yoga Champion
Sunday, 26 October — Dubai Active Talks
- Lisa Campbell
12:00 PM – 12:30 PM | Panel: The Age Factor: Boosting Fitness in Your 20s, 40s, 60s & Beyond - Dr. Shefali Verma
2:30 PM – 3:00 PM | Panel: Real Over Perfect: The Anti-Burnout Wellness Talk We All Needed - FitRepublik BURN Workout| Main Fitness | Stage Sunday 26th October | 12pm – 1pm
Also on Sunday, 26 October — MENA Roundtable
- Dr. Harmeek Singh
11:00 AM – 12:30 PM | Building Active Cities: The Role of Fitness, Real Estate & Technology in Shaping a Healthier MENA
A Shared Commitment to Empowerment
“This partnership with Dubai Active connects She Runs to a wider wellness ecosystem that champions women’s stories and strength,” said Dr. Harmeek Singh, Founder and Chairman of Plan b Group. “Together, we’re creating a powerful ripple effect of change, one that begins with movement and spreads through community.”
Tom Reece, Marketing Director at IEG Middle East, organisers of Dubai Active, “We’re proud to stand with She Runs in creating platforms where women can connect, learn, and lead through fitness. Our goal is to empower voices, inspire change, and celebrate every stride toward wellbeing.”
